Strategic partnership promotes General Assembly alumni to businesses that need skilled independent technology professionals

General Assembly, a leading global tech talent and training solutions company, and Upwork, the world’s work marketplace that connects businesses with independent talent across the globe, announced a strategic partnership to bring together General Assembly alumni and businesses looking for skilled tech talent.

“Freelancing on Upwork has been instrumental in growing my business, allowing me to work daily with clients who value my skills”

“People enroll at General Assembly because they want to chart their own career paths, and increasingly, that means working independently,” said Daniele Grassi, CEO of General Assembly. “Our new partnership with Upwork empowers our skilled alumni to pursue more projects that align with their expertise in data analytics, data science, software engineering, and UX design. Businesses are always looking for new sources of tech talent, and we’re excited to bring them yet another resource to address skills gaps and staff projects strategically.”

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Demand for skilled technology talent has soared on Upwork, with AI and machine learning projects growing 70% year-over-year, according to its Most In-Demand Work Skills in 2024 report. Data analytics, full stack development, front-end development, and UX/UI design were some of the most in-demand skills on the platform.

“Businesses today need access to specialized tech talent to drive innovation and meet the demands of a rapidly evolving digital landscape,” said Dave Bottoms, General Manager, Marketplace at Upwork. “Through our collaboration with General Assembly, we’re opening doors for companies to seamlessly connect with proven experts in areas like AI model development, data science, and product design. This partnership makes it easier for businesses to find the talent they need to execute high-impact projects, while also empowering skilled professionals to do more of the work they love.”

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According to Upwork, more than half of Gen Z, who will make up 30% of the workforce by 2030, do freelance work full-time, reflecting changing attitudes about work and a growing desire for flexibility and financial stability.

General Assembly alumni have already found success on Upwork. A UX designer in California, for example, earned more than $200,000 across 10 projects. A Rhode Island-based data analyst completed nearly 100 jobs on Upwork and now earns $130 an hour on the platform.

“Freelancing on Upwork has been instrumental in growing my business, allowing me to work daily with clients who value my skills,” said Elli R, a developer based in Toronto who graduated from General Assembly’s software engineering bootcamp. “I love the variety of development projects I get to take on, and earning the Top Rated badge has boosted my credibility, opening even more doors for exciting opportunities as I continue to grow.”

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Source – Businesswire