The integrated marketing firm 4media group announces the appointment of Rich Kellner as their new global chief financial officer. In order to position the business for its long-term growth strategy, Kellner will also become a member of the executive leadership team. With more than 25 years of experience from Synaptic Digital (previously Medialink) and, most recently, Charlex, a preeminent animation and video production firm, Kellner contributes not only a wealth of expertise about the inner workings of expanding companies in the media, broadcast, and advertising sectors.
A privately held company, 4media group has locations around the United States, including New York and Chicago, and its US headquarters are located in Bentonville, Arkansas. The business also has a presence abroad thanks to 4media UK, which has its headquarters in London and is run by Duncan Purves. Purves was appointed UK chief executive after Stature PR was acquired late last year.
“We take great satisfaction in pursuing excellence for both our clients and our own team, and we think Rich’s expertise will complement our organization’s emphasis on talent density.” Kevin West, chief operating officer, said that “Rich brings a refreshing perspective and energy to our company culture, and we are incredibly lucky to have him join our team. With Rich leading our finance and accounting team, we are excited about the future.”
The business has had its best year to date, which included the company’s first appearance on the Inc. 5000 list, winning the PRSA Bronze Anvil Award in Influencer Marketing, and successfully acquiring and integrating UK-based Stature PR. The 4media group has increased its size ten times after only seven years in the American market. Over the past three years, its revenue has increased by more than 104%. In just one year, the company’s workforce increased by 26% in the United States.
A new partner+ experience, a complete and streamlined method for businesses, organizations, and agencies to have access to seasoned specialists across intelligence, content, communications, and digital services, was also launched by 4media group in the previous month. This service makes sure that our partners get individualized support along with data-driven, targeted custom campaigns that engage your audiences and produce quantifiable outcomes. Learn more about working with 4media group and the advantages of the partner+ experience by visiting their website.